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Introducing

BEAUTIFY AI

Personal Beauty Analysis

Upload a selfie and let AI match your exact skin tone, eye colour, and lip shade. Then discover the perfect foundation, blush, eyeshadow, and lipstick made for you.

💄 Shade-matched foundation ✦ AI colour analysis
✦ Coming to the App Store

Free to download · Coming soon

What We Analyse

Personalised for every feature

Beautify AI analyses your selfie and curates real products matched to your unique palette.

💄Step 01

Foundation

Pinpoint your exact skin undertone for a seamless base that disappears into your complexion.

🌸Step 02

Blush

Find the flush that enhances your natural warmth: rosy, peachy, or bronzed, matched to your cheek tone.

👁️Step 03

Eye Shadow

Discover palettes that make your iris colour pop, perfectly selected to complement your natural eye colour.

💋Step 04

Lipstick

Match your shade to your natural lip colour, from barely-there nudes to rich berries.

The Process

Three steps to your look

No quizzes. No guesswork. Just your photo and our AI analysis.

I

Upload a selfie

Take or choose a clear, well-lit photo. Natural daylight gives the most accurate colour read.

II

Analyse your palette

Our AI analyses your skin, eyes, and lips to build a complete picture of your unique colour profile.

III

Discover your products

Receive tailored recommendations for foundation, blush, eyeshadow, and lipstick, all matched to your unique palette.

Curated Picks

Editor-loved favourites

Top-rated products our community loves most, curated to complement your personalised analysis.

💄Foundation

Luminous Coverage

Sheer Glow Foundation

NARS · Buildable · SPF available

🌸Blush

Soft-focus Colour

Pillow Talk Blush

Charlotte Tilbury · Powder · Buildable flush

💋Lipstick

Matte Finish

Kind Words Lipstick

Rare Beauty · Long-lasting matte