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Introducing

BEAUTIFY AI

Personal Beauty Analysis

Upload a selfie and let AI match your exact skin tone, eye colour, and lip shade. Then discover the perfect foundation, blush, eyeshadow, and lipstick made for you.

💄 Shade-matched foundation ✦ AI colour analysis
✦ Coming to the App Store

Free to download · Coming soon

What We Analyse

Personalised for every feature

Beautify AI captures your exact hex values from a selfie and curates real products matched to your unique palette.

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Step 01

Foundation

Pinpoint your exact skin undertone for a seamless base that disappears into your complexion.

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Step 02

Blush

Find the flush that enhances your natural warmth: rosy, peachy, or bronzed, matched to your cheek tone.

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Step 03

Eye Shadow

Discover palettes that make your iris colour pop, selected from your real eye tone sampled in the photo.

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Step 04

Lipstick

Match your shade to the exact hex of your natural lip colour, from barely-there nudes to rich berries.

The Process

Three steps to your look

No quizzes. No guesswork. Just your photo and our AI analysis.

I

Upload a selfie

Take or choose a clear, well-lit photo. Natural daylight gives the most accurate colour read.

II

Sample your tones

Drag a colour picker onto your skin, eyes, and lips. The app captures your exact hex values in real time.

III

Discover your products

Receive tailored recommendations for foundation, blush, eyeshadow, and lipstick, all matched to your unique palette.

Curated Picks

Editor-loved favourites

Top-rated products our community loves most, curated to complement your personalised analysis.

💄Foundation

Luminous Coverage

Sheer Glow Foundation

NARS · Buildable · SPF available

🌸Blush

Soft-focus Colour

Pillow Talk Blush

Charlotte Tilbury · Powder · Buildable flush

💋Lipstick

Matte Finish

Kind Words Lipstick

Rare Beauty · Long-lasting matte